How it actually works.

A simple route from first conversation to serious 1:1 operator support, only if the fit is right on both sides.

Book a 15-min intro call Free, no pitch

15 min Free intro call

3 stages Clear, no-fluff process

6 clients Maximum at any time

Step by step

No vague funnel. Just the next sensible conversation.

Each stage has a different job. The first call is not trying to do the work of the full mentorship.

The 15-min intro call

This is a short, free conversation so we can both decide if there is a fit. I will ask what you run, where the pressure is, and what you have already tried.

No slides
No pitch
No homework
A clear yes, no, or next step

The paid strategy call

If it makes sense to go deeper, we book a longer session and work through the real operating picture. There is still no pricing displayed on the site, because this only matters when the fit is clear.

Your numbers
Your team
Your bottlenecks
A practical action map

Ongoing 1:1 mentorship

When the relationship is right, we set a weekly rhythm. You get direct access, weekly calls, real SOPs, and a senior operator looking at the decisions with you.

Weekly 1:1 calls
WhatsApp access
SOP library
Owner-level accountability

Capacity

Six 1:1 clients at a time, by application only.

I keep the number small because this is not a content library or a membership. I need to know the owner, the team, the numbers, and the pressure points well enough to be useful.

Book a 15-min intro call Free, no pitch

FAQ

Questions before the first call.

A few plain answers before you book the intro call.

How much time do I need to commit?

Most owners need a weekly call, a small amount of prep, and the discipline to act on the decisions between calls. It is not designed to become another full-time job.

How long do most people stay?

It depends on the business and the size of the problems being tackled. The first step is always the free intro call, then a deeper strategy session if there is a useful reason to continue.

What trades do you work with?

The first focus is plumbing and heating, because that is where Shaun is still operating every week. The model may expand to other trades when the fit is right.

Is it remote or in person?

Most support can happen remotely by calls and WhatsApp. If something needs a different format, that can be discussed after the intro call.

What if it is not a fit?

Then we say so. The intro call is there to avoid forcing the wrong relationship. A clear no is better than months of frustration.

What is not included?

This is not a done-for-you agency, a group community, or a course portal. The work is 1:1 support for owners who are ready to make operational changes.

Why only six clients at a time?

Because the support needs to stay close enough to be useful. If I cannot properly understand the businesses I am helping, the work becomes generic, and that is what this is designed to avoid.

Follow the build

Real jobs. Real numbers.
Real business.

SD Plumbing & Heating is still running. Follow along on Instagram for behind-the-scenes from the business — pricing decisions, team updates, and the occasional hard lesson.

Follow @sdplumbingheating